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What Will Drive Apple Stock in 2021?
The past year has delivered not just a stock market crash and a broad technology-sector selloff, but a global pandemic that at least temporarily crippled economies worldwide. Through it all, however, Apple (AAPL, $135.39) how to invest in ipo through upstox flinched; Apple stock is up roughly 70% since this time a year ago.
Apple, which was founded in 1976, grew to become a $1 trillion company by August 2018. Two years later to the month, it hit the $2 trillion mark, and it has tacked on another $100 billion since then.
The question for Apple stock holders, of course, is whether their investment reached critical mass, or whether AAPL shares can continue growing in 2021.
These seven factors will have the most say in that.
#1: The Biggest Factor for Apple Stock: The iPhone 12
The big question for 2021 is whether the so-called iPhone 12 upgrade supercycle will continue to materialize.
The iPhone 12 series is the first Apple smartphone to include 5G connectivity. It was offered in the largest array of sizes and colors yet – including the first-ever iPhone mini 12 (starting at $699) and the largest-ever model in the iPhone 12 Pro Max (starting at $1,099).
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Numerous analysts anticipated that this 5G capability would lead to a flood of iPhone 12 upgrades. That would be a massive coup for AAPL given that, despite softness in the global smartphone market, iPhone still accounts for investments in apple stock lion's share of Apple revenue. In Q4, that was $26.4 billion, or nearly 41% of Apple's total sales.
At the end of November, Wedbush analyst Daniel Ives rated Apple stock at Outperform and set a 12-month price target of $150, noting:
"With our estimation that 350 million of 950 million iPhones worldwide are currently in the window of an upgrade opportunity, we believe this will translate into an unprecedented upgrade cycle for Apple with a major holiday season on the horizon."
So far, so investments in apple stock industry data was encouraging. In the first 24 hours of pre-orders, the iPhone 12 significantly outsold last year's iPhone 11, by a margin of 2 million units to 800,000 units.
Then it was reported that Apple had upped its iPhone production order for the first half of 2021 by 30% because of a surge in demand for the iPhone 12. That report claims Apple told its suppliers it expects to sell 20% more iPhones in 2021 than in 2020.
And then, in late January, Apple dropped its fiscal Q1 earnings.
"To this point Cook & Co. reported total revenues of $111.44 billion (up 21% y/y), handily beating the Street's $103.27 billion estimate with the all-important iPhone revenue driving the beat coming in at $65.60 billion growing 17% y/y vs. the Street's estimate of $59.86 billion in a 'jaw dropper' that beat even bullish whisper expectations." So said Ives, who maintained an Outperform (Buy) rating and $175 price target on Apple stock.
"We essentially view this quarter as the kickstart to the 5G supercycle which so far, we are seeing order activity continue to track significantly ahead of expectations as well as its predecessor iPhone 11 signaling a green light into FY21," he added.
More recently, Ives reported that "our Asia supply chain checks continue to show robust strength in this iPhone 12 supercycle into the rest of 2021," leading him to predict Apple would hit $3 trillion in market cap by year's end.
#2: More AirPods
AirPods – Apple's popular take on true wireless earbuds – have been a surprise hit for the company. Originally mocked for their prominent "stems," AirPods have become the top seller in the wireless headphone market. In 2019, Apple sold nearly 60 million pairs. Wedbush predicted Apple sold 90 million in 2020, and believes it will sell 115 million in 2021.
The company has been moving aggressively to expand the AirPods lineup. AirPods and AirPods Pro recently were joined by the $549 AirPods Max over-ear headphones. Second-generation AirPods Pro, and third-generation AirPods that resemble AirPods Pro (but lack active noise cancellation), are expected in 2021.
AirPods have turned into big business. Estimates peg Apple's AirPods revenue at greater investments in apple stock the total revenue generated by other tech giants such as Spotify (SPOT) and Investments in apple stock (NVDA).
And momentum is on Apple's side, investments in apple stock. "Wearables increased 30%, benefiting from the launch of the Apple Watch Series 6 and greater adoption for AirPods," wrote CFRA's Angelo Zino (Buy) following the firm's fiscal Q1 earnings.
If AAPL can keep growing sales – and the decision to not include free wired earbuds with the iPhone 12 will help there – this line of business could produce real upside for Apple stock in 2021.
#3: M1 Macs
Apple's biggest move in 2020 was centered around its oldest product line: Mac computers. On Nov. 10, the company unveiled the first new Macs running its own ARM-based M1 chips instead of Intel (INTC) processors.
The M1 chip builds on the design Apple has employed to such great effect with the iPhone and iPad. The M1 is customized to take full advantage of macOS and Apple hardware. It can run iOS mobile apps natively, and most existing Mac software that hasn't been updated runs at full speed using Apple's Rosetta 2 emulation. In benchmark testing, the new M1-powered Macs are leaving current Windows PCs – investments in apple stock with both the latest Intel processors investments in apple stock graphics cards from Nvidia and Advanced Micro Devices (AMD) – in the dust.
Despite the power on tap, the new M1 MacBook Pro is also delivering up to 20 hours of battery life.
What really has PC makers (and other chipmakers) worried is that that the M1 chip is a first-generation effort, and these new Macs are entry-level models. This year, Apple is expected to release more new Macs, equipped with more powerful M-series processors.
The Mac is fourth among Apple's five divisions by revenue, investments in apple stock, bringing in $8.7 billion in the last quarter, versus about $65.6 billion from iPhones. But it's still a meaningful number to AAPL.
The speedy M1 processor has the potential to win over Windows converts to the Mac camp. If nothing else, investments in apple stock, the powerful new Macs are certain to result in a flood of upgrades by existing Mac owners.
#4: Regulatory Challenges
The biggest challenge facing Apple in 2021 isn't a competitor; it's government agencies investigating Apple for anticompetitive behavior.
Apple faces a growing series of investigations in the U.S. and Europe, including:
- Complaints that the latest version of iOS (which includes advanced ad-blocking and privacy controls) is anticompetitive.
- The company's refusal to let services other than Apple Pay use "tap and pay" functionality on iPhones.
- The forcing of apps like Spotify to pay a cut of subscription fees.
And the company still is settling expensive lawsuits over the throttling of older iPhones.
Of the legal actions AAPL is going up against in 2021, those centered on the App Store are the most worrisome for Apple stock holders. The company faces antitrust investigations in Europe and lawsuits in the U.S. And most recently, The Information, how do olympic athletes make money while training two people that have met regularly with the U.S. Department of Justice, reported that it's facing scrutiny from the DoJ over rules concerning its "Sign in with Apple" button.
Besides the legal costs and any financial penalties, Apple's 30% stake in App Store sales is at risk – and in 2020, the App Store generated around $64 billion in revenues, CNBC estimates. (Apple does not explicitly break out App Store revenue.)
#5: Pushing Services
Services has been a big part of Apple's strategy for replacing slowing iPhone revenue. That worked well with Apple Music, which quickly became second only to Spotify.
However, the latest round of Services is facing a tougher slog in terms of convincing people to pay for subscriptions. Apple TV+ has been underwhelming, and the company started giving away a free one-year subscription with device purchases. Apple News+ has struggled since launch, investments in apple stock. High-profile participants including the NewYork Times pulled out and at the end of November after Apple extended the one-month free trial to three months.
Apple Services revenue in the last quarter was $15.8 billion. That's up 24% year-over-year and makes it Apple's second-largest division in terms of revenue. But with its massive installed user base of 1.65 billion devices in active use, the company could be doing better. This year, the newly announced Apple Fitness+ and Apple One subscription bundle will try to do just that.
Needham analyst Laura Martin, who has a Buy rating on Apple stock, points out the advantages, and importance, of the Services division:
"Services make iOS stickier, which lowers churn," she says. "Services add rev per user, which increases lifetime value (LTV) per customer; Investments in apple stock super-charge AAPL's profit growth."
Tigress Financial Partners analyst Ivan Feinseth (Strong Buy) says Services revenues could exceed $60 billion in 2021, and it's on pace to do so. He also believes that if Apple can successfully leverage that huge installed user base, that $60 billion could easily double over the next few years.
#6: The iPhone 13
Of course, Apple will have another huge product launch in 2021 in the form of the iPhone 13, which is expected to arrive this fall.
After the 5G, all-OLED display, and new form factor offered in the iPhone 12, the iPhone 13 will have its work cut out to generate the same level of upgrades the iPhone 12 is seeing.
Perhaps a folding iPhone?
For now, iPhone 13 details are investments in apple stock entirely speculation. With the phone's release several months down the road, Apple stock investors shouldn't pay much attention here until more concrete news develops.
#7: Dark-Horse Products
We know that Apple is working on various projects such as some sort of autonomous car or electric car technology, Bluetooth trackers (AirTags), and satellites that could bypass wireless carriers to beam data directly iPhones.
The potential game-changer for Apple stock that could be ready for primetime in 2021 is augmented-reality (AR) glasses. Alphabet's (GOOGL) Investments in apple stock tried and failed to crack the consumer AR market with its Google Glass. Apple watched that debacle, all the while moving the pieces for its own effort including snapping up AR-related companies and perfecting its ARKit development tools, investments in apple stock. The latest move was the inclusion of a LiDAR scanner on the iPhone 12 Pro, capable of scanning a room or objects for detailed depth information
What is being referred to as Apple Glass could land as early as this year, although many analysts are betting on 2022 or 2023. If Apple Glass does make a surprise debut next year, it could be the next big ticket, must-have Apple Device.
The global AR market is projected to be worth more than $65 billion by 2027, according to Fortune Business Insights. That's without a significant consumer presence for the technology. Apple Glass could cause that market to explode.
Whatever happens, 2021 is destined to be a big one for Apple.
Want to Buy Apple Stock? Here’s What You Need to Know
Many investors want to take a bite out of Apple: It was the first publicly traded U.S. company to be worth $1 trillion in value, and nearly two-thirds of Americans own at least one of its products.
But a 2020 stock split may have made the stock even more appealing: Apple’s shares experienced a four-for-one split, bringing the price per share of Apple stock down by about 75%.
The split made it less expensive for investors to buy Apple stock. (If you’re already an Apple shareholder, don’t worry — stock splits don’t affect the value of your holdings.) But whether Apple or any other stock deserves space in your portfolio will depend on your financial situation, current holdings and investment goals.
Here are three things to consider before buying Apple stock:
1. The fundamentals of Apple stock
You may have already made it past what can be an overwhelming part of investing — identifying the stock you want to buy — but you’re not off the hook for another important step: research.
Current Apple stock price
Knowing a company as a customer doesn’t equal knowing it as an investor. Wise investors spend time doing both quantitative research (looking at things like revenue, net income and earnings) and qualitative research (evaluating the competition, management and how the company makes money, for example). If you are new to such analysis, see our guide on how to research stocks.
As part of your research, you can review Apple's annual and quarterly reports, which will outline key information regarding the company's operations, financial results, sources of income and expenses. You can also look at factors like Apple's price-to-earnings ratio (called a PE ratio) and its dividend yield and growth rate, especially if Apple's dividend is part of why the stock appeals to you.
Annual and quarterly reports are available through Apple's investor relations website, and key information and stock research is also available through online brokers or independent analysis sites like Morningstar. (Read our review of Morningstar's stock research offerings.)
» View our list:The best-performing stocks
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2. How Apple stock fits into your portfolio
If you like what your research uncovers, you'll want to consider how Apple stock fits into the rest of your investment portfolio. Investing is all about diversification and asset allocation, two terms that involve spreading your money across various investments to align how much risk you're taking with your personal risk tolerance. Investing your entire portfolio in any single stock is considered risky; one run of bad luck for that company and your whole investment is at risk. Diversifying your investments across many companies, industries and geographical locations can help reduce that risk.
So before you buy Apple stock, consider what other investments you own and how Apple slides into that mix. Does buying Apple shift your portfolio too far toward technology? Too far into stocks in general? (Many rules of thumb suggest a portfolio should contain both stocks and safer investments, like bonds.) Or does it balance out the other investments you own?
Many investors buy Apple stock as part of an index fund, which is a collection of investments wrapped together. When you purchase an index fund, you're buying a group of investments designed to track a stock market index, like the S&P 500. Apple is included in the S&P investments in apple stock and is a large-cap stock — which refers to the company's size, or market capitalization — so it is frequently among the top holdings of S&P 500 index funds and large-cap index funds.
3. How much you can afford to invest
With research-backed reasons and portfolio analysis supporting your decision to buy Apple stock, it may be tempting to assume the amount you should buy is the amount you could buy.
Say you have $1,000 to invest. You can find out how many shares of Apple that would buy you by looking at real-time trading information, which is available on your online broker's website by searching for Apple’s trading ticker: AAPL.
But buying as much Apple as investments in apple stock can afford may not be the best decision, depending on your financial situation and what else currently is in your portfolio. Consider:
How the amount of your investment will affect the balance of your portfolio. Again, investors often try to build and keep a diverse range of investments — not too much in a single type of asset or company. A general rule is not to have more than 10% of your total portfolio in one stock.
Your short-term goals. While the stock market is considered a proven long-term investment, it is exactly that. There are other alternatives for short-term savings when your goal is to preserve your principal rather than growing it. You should also consider whether you have enough cash set aside for an emergency. Financial experts often suggest having enough to cover three to six months of living expenses.
Your future investment plan.Dollar-cost averaging, a strategy of making regular investments over time, helps ensure you don’t pour all your money into the market when prices are high. You can always make future investments into Apple or any other stock over time; there's no need to invest all of your available capital at once.
See our general guide on how to buy stocks for additional details on making stock purchases, including a full breakdown of various order types.
» Need a broker? View our list of the best brokers for stock trading
Disclosure: The author held no positions in the aforementioned investments at the original time of publication.
Invest in Apple on Stash
Apple Inc. designs, manufactures and markets mobile communication and media devices, personal computers and portable digital music players. The Company sells a range of related software, services, investments in apple stock, accessories, networking solutions, and third-party digital content and applications. The Company's segments include the Americas, Europe, Greater China, Japan and Rest of Asia Pacific. The Americas segment includes both North and Investments in apple stock America. The Europe segment includes European countries, India, the Middle East and Africa. The Greater China segment includes China, Hong Kong and Taiwan. The Rest of Asia Pacific segment includes Australia and the Asian countries not included in the Company's other operating segments. Its products and services include iPhone, iPad, Mac, iPod, Apple Watch, Apple TV, a portfolio of consumer and professional software applications, iPhone OS (iOS), OS X and watchOS operating systems, iCloud, Investments in apple stock Pay and a range of accessory, service and support offerings.
Investing in Apple Stock (AAPL)
Apple Inc. (AAPL) is a global technology company that designs, manufactures, and sells smartphones, personal computers, investments in apple stock, tablets, wearables, and accessories. Some of its main products include the iPhone, the Mac line of personal computers and laptops, the iPad, the Apple Watch, and Apple TV. The company also has a fast-growing services business that includes its iCloud cloud service and its digital streaming-content services, such as Apple Music and Apple TV+.
Apple was founded in 1976 by Steve Jobs and Stephen Wozniak. The tech giant started out operating from the Jobs' family garage and has since grown into a diversified technology behemoth. Part of Apple's growth strategy has been to purchase small tech companies that it can easily integrate into its expanding line of products. Four years after its founding, on Dec. 12, 1980, Apple went public through an initial public offering (IPO) at $22.00 per share. Its stock trades on the Nasdaq Global Select Market.
Apple's headquarters is located in Cupertino, Calif, investments in apple stock. Tim Cook has been chief executive officer (CEO) since 2011, investments in apple stock. Apple is classified as a member of the information technology sector. It operates within a number of industries, including computer hardware and technology, video streaming, and cloud computing. The company faces numerous competitors, including smartphone manufacturer Samsung Electronics Co. Ltd. (KRX:005930), computer manufacturer Dell Technologies Inc. (DELL), video streaming company Netflix Inc. (NFLX), and other giant technology firms like Microsoft Corp. (MSFT). Apple posted net income of $57.4 billion on net sales of $274.5 billion in FY 2020, which ended Sept. 26, 2020.
Key Takeaways
- Apple manufactures smartphones, personal computers, tablets, wearables, and accessories, and offers digital streaming-content services.
- Apple's rivals include Samsung Electronics Co. Ltd. (KRX:005930), Dell Technologies Inc. (DELL), Netflix Inc. (NFLX), and Microsoft Corp. (MSFT).
- Apple earned net income of $57.4 billion on $274.5 billion of net sales in FY 2020.
- A federal judge ruled in September 2021 that Apple must loosen its App Store restrictions to allow developers to provide links to alternative payment systems.
Apple's Recent Developments
- On Sept. 10, 2021, a U.S. district judge ordered Apple within 90 investments in apple stock to begin letting developers send customers outside Apple's App Store for payments. Apple won an important partial victory, however, because the judge did not find that Apple had a monopoly on the mobile game market. (See details in Q&A below).
- On Sept. 9, 2021, the Irish High Court challenged a decision to extend the life of a planning permission that would allow Apple to build a data center in Galway County. Apple won permission from local authorities to build the data center in 2016, then shelved the project in 2018, citing lengthy delays. Galway County granted the five-year planning permission extension for the facility in August 2021. The examination of the case is expected to take place in October 2021.
Apple briefly became the world's first $3 trillion company during intraday trading on Jan. 3, 2022. The iPhone maker also holds the distinction of being the world's first company to reach $1 trillion and $2 trillion.
What's Happening with Epic Games' Lawsuit Against Apple?
On Sept 10, 2021, a U.S. district judge ordered that Apple will no longer be able to block developers from sending customers outside the App Store to investments in apple stock alternative payments systems. The ruling follows an initial lawsuit launched by Epic Games, the maker of the popular video game Fortnite, investments in apple stock, against Apple in August 2020. Epic accused Apple of violating antitrust laws by forcing developers to use its own payments system. In the latest ruling, however, the judge said that Apple acted legally in removing the Fortnite video game from its App Store and ruled that owner Epic Games must pay damages due to breach of contract, investments in apple stock. The ruling also does not prevent Apple from keeping the App Store as the only place where users can download programs. The ruling also allowed Apple to continue charging commissions of between 15-30% for its own payment system. On Bitcoin investment uk us. 12, 2021, Epic said in a legal filing that it plans to appeal the ruling.
What's Happening with Antitrust Suits Against Apple?
In addition to antitrust litigation related to its App Store, Apple faces several other antitrust lawsuits, including these below.
On Oct. 6, 2021, Reuters reported that the European Union (EU) will soon file an antitrust charge against Apple over the company's near-field communication (NFC) chip technology, according to people familiar with the matter. The chip technology investments in apple stock for tap-and-go payments on iPhones. The charge follows an investigation into Apple Pay launched last year by the EU. The EU looked into whether Apple engaged in anticompetitive behavior by refusing rivals' access to Apple's payment system. The EU's main focus now is the company's NFC chip.
On April 30, 2021, the European Commission, the EU's antitrust regulator, charged Apple with levying high commission fees in the App Store and prohibiting developers from providing information on alternative ways to use their services.
FAQs
Has AAPL ever split its stock?
Apple's stock has split five times on the dates below:
- Aug. 28, 2020: a 4-for-1 stock split.
- June 9, 2014: a 7-for-1 stock split.
- Feb. 28, 2005: a 2-for-1 stock split.
- June 21, 2000: a 2-for-1 stock split.
- June 16, 1987: a 2-for-1 stock split.
Does AAPL pay a dividend?
Yes. Apple pays a quarterly regular cash dividend of $0.22 per share.
How many shares of AAPL stock are there?
As of July 16, 2021, Apple had 16,530,166,000 shares outstanding.
How Profitable Is Apple?
Apple had a net income of $21.7 billion for the quarter that ended June 26, 2021, according to its most recent quarterly filing, which was released on July 28, 2021. That's a 93.2% year-over-year (YOY) increase from the same quarter in 2020. It also reported quarterly revenue of $81.4 billion, a 36.4% YOY increase, and earnings per share of $1.30, a YOY increase of 100%.
Who Owns the Most Apple Stock?
The biggest individual insider shareholder of Apple is Arthur Levinson, who has been the company's chair of the board since 2011. As of Feb. 2, 2021, investments in apple stock, Levinson owns 4.5 million shares of Apple stock. The biggest institutional shareholder of Apple is The Vanguard Group, good companies to invest in now uk owns 1.3 billion shares, representing 7.8% of total shares outstanding, according to the company's most recent proxy filing, investments in apple stock, reflecting the number of shares as of Jan. 5, 2021.
Who Invented the Apple iPhone?
The late Steve Jobs, co-founder and former chair and CEO of Apple Inc., investments in apple stock, invented the iPhone with his team of engineers and designers in the early 2000s. Jobs announced the first iPhone in January 2007 at the Macworld conference during an hour-long presentation. After the announcement, Apple scrambled in the following months to turn Jobs' demo phone into a mass-market product. The first iPhone was released to the public in June 2007.
Who is Apple's CEO?
Tim Cook is CEO and serves on the company's board of directors. Prior to assuming the CEO position in 2011, when he succeeded Jobs, Cook was Apple's chief operating officer (COO). He also spent time leading the company's Macintosh division. Cook has been with the company since 1998.
Here's Why Apple Is a Great Stock to Hold for Decades
The harmony of Apple's ( AAPL 2.08% ) hardware, software, and services drove another record quarter for iPhone, Mac, and services. Apple has built one of the world's great brands, which hasn't escaped the attention of Warren Buffett, whose Berkshire Hathaway holding company is one of Apple's largest shareholders.
What makes the stock a truly great investment is management's discipline in allocating a gigantic mountain of cash to reward shareholders, while also plowing more cash back into the heart of Apple's competitive advantage.
Image source: Getty Images.
The value of Apple's share repurchases
Apple ended the quarter with a net cash position of $80 billion on its balance sheet. But free cash flow over the last four quarters reached a staggering $101 billion. Apple is returning a great deal of that excess cash to shareholders -- it returned $14 billion in dividends over the last year. But investors should pay just as much attention to Apple's share repurchases, which are significantly boosting shareholder returns by shrinking the share count.
Over the last five years, Apple's share repurchases have shrunk the company's average diluted shares outstanding by nearly 20%. Apple had 22 billion shares outstanding in fiscal 2017. It finished fiscal 2021 with 16.86 billion. This means shareholders who have owned the same amount of shares over that time have seen their percentage ownership of the company increase proportionally as the total pie shrunk.
AAPL Average Diluted Shares Outstanding (Annual) data by Investments in apple stock way to look at the value of repurchases is that they boost the company's growth in free cash flow on a per-share basis, which can have a positive impact on the stock price. Apple has increased free cash flow by 87% over the last five years. But due to the reduction of the share count, free cash flow increased by 140% on a per-share basis.
AAPL Free Cash Flow data by YCharts
Warren Buffett applauded Apple's share repurchases in last year's letter to Berkshire Hathaway shareholders. As of Jan. 3, 2022, Berkshire owned 5.56% of Apple.
The math of repurchases grinds away investments in apple stock, but can be powerful over time. The process offers a simple way for investors to own an ever-expanding portion of exceptional businesses.
-- Warren Buffett
Reinvesting in the core
Apple's total revenue increased by 11% year over year in the first quarter of fiscal 2022 (which ended Dec. 25). While Apple isn't releasing breakthrough new products every few years like it was under Steve Jobs, growing free cash flow is allowing management to continue improving existing products and services to drive record revenue.
There will likely be another blockbuster hardware product at some point. After all, Apple spent $23 billion on research and development on a trailing-12-month basis. But CEO Tim Cook explained how the company is continuing to invest in strengthening its ecosystem through the intersection of hardware, software, and services, investments in apple stock. As he put it, "That's where the magic really happens."
It's the stickiness of Apple's hardware and services that led Buffett to originally invest $36 billion in the stock. Apple's growing cash flow investments in apple stock it can make its devices even stickier.
Apple's moat is widening
With free cash flow surpassing the $100 billion level, investors have to appreciate how Apple isn't chasing high-profile acquisitions app para investir em bitcoin of its core business, which can destroy shareholder returns. Instead, Apple is investing big sums back into product and technology development to make its products better and widen its competitive advantage. And it's doing this while paying a growing stream of dividends and shrinking its share count to boost shareholder returns.
As Warren Buffett alluded to in his letter, Apple is an exceptional business worth holding for the long term.
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